Overview

The Analytics section in Contlo provides a comprehensive and detailed analysis of the performance of your ecommerce store. This section allows you to view key performance indicators (KPIs) in real-time, providing a clear and accurate picture of your business performance. The KPIs are a set of metrics that help you measure the success of your business and make informed decisions.

The Analytics section provides a deep dive into the data, allowing you to track the most critical metrics, such as total store revenue, total orders, average order value, customer repeat rate, and much more. This section is not only helpful in understanding the performance of your store but also provides valuable insights into which areas of your business are performing well and which areas need improvement. By analyzing the KPIs in this section, you can make data-driven decisions to optimize your ecommerce strategy, drive growth, and increase the overall success of your business.

Additionally, this section also provides an in-depth view of customer behavior and product performance, allowing you to identify trends, patterns, and opportunities for growth.

Currently, the analytics section is divided into 5 sections:

• Sales
• Performance
• Customer
• Product
• Channel

By regularly monitoring the analytics section, you can stay on top of your business performance and make informed decisions that drive your ecommerce store to success.