Contlo's Instagram channel is a powerful tool which allows businesses to reach out to their audience on Instagram, be it on mobile or web. You can use Instagram Direct throughout the entire customer journey, from lead generation to sales to customer service to retention. Think of it this way: stories, reels and feed post inspire and then Instagram Direct Messaging informs and converts!

With the Instagram DMs feature, businesses can respond to support requests or general messages received on their Instagram Business account directly through the Contlo platform. In addition to sending textual content, you can also respond with images & videos, and can also set up ice-breakers to break the friction to your consumer's first message.

As you move further along in the documentation, we'll explain how you can start using Instagram DM via the Contlo platform to drive engagement & conversions.

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